INDUSTRY BENCHMARK REPORT
2020 has fast-tracked the shift to digital. More customers are shopping, banking, playing, and consuming entertainment through web or mobile apps than through physical channels. But in the rush to develop and push out new customer-facing apps with snazzy features and functionalities, companies cannot be overlooking app security.
Cybercriminals are stepping up their game to meet new consumer behaviors — and so too should B2C companies. The more that companies leverage the power of digital to engage with customers, the more closely they need to examine the security of their customer-facing applications.
In September and October of 2020, SINC and The Analyst Syndicate — on behalf of Shape Security (Part of F5) — surveyed 100 IT and security practitioners from B2C companies across the United States and Canada. The objective was to analyze how effectively companies are managing the security of their customer-facing applications.
Over half of all online fraud occurs because fraudsters are using stolen data to appear like real customers (this is also known as “clean fraud.”) Shape distinguishes fake users from real ones before they have the chance to commit fraudulent transactions.
Gift cards are enumerated on websites and then resold to unsuspecting victims on third-party marketplaces. Retailers and e-commerce companies rely on Shape Enterprise Defense to prevent gift card cracking attacks.
Every website that is built for users gets abused by attackers using automation. Shape offers comprehensive anti-automation technology that is built on the same platform that defends 20% of Fortune 500 brands from imitation attacks.